#B3240F Color Meaning and Information

Color #B3240F embodies institutional pride, unwavering tradition, and chromatic sovereignty. Color #B3240F is a deep, slightly blue-based red officially adopted by Cornell University—bold enough to command presence, grounded enough to signify legacy. Unlike fire-engine red, #B3240F avoids flashiness; unlike burgundy, #B3240F refuses compromise. In academic and athletic branding, #B3240F hue signals tribal belonging and intellectual rigor. Psychological research confirms that such saturated, historically anchored reds increase in-group cohesion and perceived institutional strength, especially in competitive contexts. Functionally, color #B3240F performs exceptionally across media. #B3240F provides excellent contrast against white and cream, meeting WCAG AA standards for body text in print and digital. Print reproduction is highly stable, making #B3240F ideal for institutional stationery, merchandise, and signage that must endure decades. In UI design, #B3240F serves as a high-authority accent for primary actions without inducing alarm. Consumer studies show alumni and students respond more emotionally to brands using authentic color #B3240F versus generic reds. Symbolically, color #B3240F represents devotion as discipline. #B3240F is not the red of impulse but of vow—earned through study, sport, and service. In spiritual practice, #B3240F aligns with the root chakra’s committed mode: “I belong, therefore I stand.” Designers choose color #B3240F when legacy must feel alive, not archived. Its power lies in its consistency—a chromatic oath of loyalty that echoes through generations.