Color swatch image showing #986964 with RGB(152,105,100) values

#986964 Color Meaning and Information

Everything you need to know about #986964 including values, color harmonies, shades, meanings, and applications in design, branding, and everyday visuals.

#986964 Color Information

#986964 RGB value is (152, 105, 100). The hex color red value is 152, green is 105, and blue is 100. Its HSL format shows a hue of 6°, saturation of 21 percent, and lightness of 49 percent. The CMYK process values are 0 percent, 31 percent, 34 percent, 40 percent.

#986964 color swatch
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#986964 Color Meaning

Color #986964 conveys softened intensity, romantic pragmatism, and grounded affection. Color #986964 is a greyed rose-brown that blends the warmth of copper with the tenderness of rose—muted, complex, and quietly expressive. Unlike bright pinks, #986964 avoids frivolity; unlike deep reds, #986964 feels approachable. In lifestyle and wellness branding, #986964 hue signals care that endures: think long-term relationships, heritage recipes, and slow rituals. Psychological research links such tones to increased perceived emotional maturity in self-care and relationship platforms. In design, color #986964 functions as a sophisticated neutral in warm palettes. #986964 pairs beautifully with olive, cream, and slate, creating compositions that feel tender without fragility. Digital contrast is strong against off-whites, and #986964 meets accessibility standards for body text with proper weighting. Print reproduction is excellent on uncoated stocks, enhancing its artisanal credibility. Consumer studies show higher trust in content framed in color #986964 versus brighter pinks. Symbolically, color #986964 represents love that works. #986964 is not the bloom of passion but the root of partnership. In spiritual practice, #986964 aligns with the heart chakra’s steady mode: affection that shows up daily. Designers choose color #986964 when they want to signal warmth with wisdom. Its softness has structure.

Color Conversion

Convert #986964 across different color models and formats. These conversions help designers work seamlessly between digital and print media, ensuring this color maintains its intended appearance across RGB screens, CMYK printers, and HSL color manipulations.

HEX
#986964
RGB
rgb(152, 105, 100)
HSL
hsl(6°, 21%, 49%)
CMYK
cmyk(0%, 31%, 34%, 40%)
HSV
hsv(6°, 34%, 60%)
XYZ
20.3007 17.6987 14.4028
Yxy
17.6987 0.3874 0.3377
Hunter Lab
42.0698 1.3606 0.6037
CIE-Lab
49.1285 18.1518 10.3863

RGB Values & CMYK Values

RGB Values

Red152 / 255 (60%)
60%
Green105 / 255 (41%)
41%
Blue100 / 255 (39%)
39%

CMYK Values

Cyan0 / 100 (0%)
Magenta31 / 100 (31%)
31%
Yellow34 / 100 (34%)
34%
Key (Black)40 / 100 (40%)
40%

Color Variations

#986964 harmonies come to life through carefully balanced shades, tints, and tones, giving this color depth and flexibility across light and dark variations. Shades add richness, tints bring an airy softness, and tones soften intensity, making it easy to pair in clean, modern palettes.

Color Harmonies

#986964 harmonies create beautiful relationships with other colors based on their position on the color wheel. Each harmony type offers unique design possibilities, enabling cohesive and visually appealing color schemes.

Analogous

Colors adjacent on the color wheel (30° apart)

Complementary

Colors opposite on the color wheel (180° apart)

Split Complementary

Three colors using one base hue and the two hues beside its opposite

Triadic

Three colors evenly spaced (120° apart)

Tetradic

Four colors forming a rectangle on the wheel

Square

Four colors evenly spaced (90° apart)

Double Split

Four colors formed from two base hues and the colors next to their opposites

Monochromatic

Variations of a single hue

Contrast Checker

(WCAG 2.1) Test #986964 for accessibility compliance against white and black backgrounds. Proper contrast ensures this color remains readable and usable for all audiences, meeting WCAG 2.1 standards for both normal and large text applications.

#FFFFFF
#986964

Sample Text

This is how your text will look with these colors.

Large Text (18pt+)

4.63:1
WCAG AA
WCAG AAA

Normal Text

4.63:1
WCAG AA
WCAG AAA

UI Components

4.63:1
WCAG AA
WCAG AAA

Color Blindness Simulator

See how #986964 appears to people with different types of color vision deficiencies. These simulations help create more inclusive designs that consider how this color is perceived across various visual abilities.

Normal Vision

#986964

protanopia

#848365

Note: These simulations are approximations. Actual color vision deficiency varies by individual.

CSS Examples

Background Color

background-color: #986964;

Text Color

color: #986964;

Sample Text

Border Color

border: 2px solid #986964;

Box Shadow

box-shadow: 0 4px 6px #98696440;

Text Shadow

text-shadow: 2px 2px 4px #986964;

Sample Text

Gradient

background: linear-gradient(135deg, #986964 0%, #593e3a 100%);

#986964 Color FAQs

Frequently asked questions about #986964 color meaning, symbolism, and applications. Click on any question to expand detailed answers.